Boris FX Ships Final Effects Complete 5.0 for Avid AVX

New version of Final Effects Complete now available for Avid editing and finishing systems supporting the AVX plug-in format

Las Vegas, NV Booth SL8720- April 15, 2008Boris FX, the leading developer of integrated effects technology for video and film, announced that Final Effects Complete 5.0 for AVX (FEC 5 AVX) is now shipping. This is the third release in the FEC product family that also included FEC 5.0 for AE (shipping since February 2008) and FEC 5.0 for FxPlug (shipping since March 2008). FEC 5 AVX adds support for Avid editing and finishing systems based on Avid’s proprietary AVX 2.0 plug-in interface running on Mac and Windows platforms.

“Final Effects Complete has been a long-time favorite of Avid editors, affording organic looks and increasing the production value of many high profile projects,” comments Boris Yamnitsky, founder and president, Boris FX.  “This latest release breathes new life into the legendary Final Effects Complete package with all of the modern amenities of AVX 2 as well as features transplanted from FEC’s sibling - BCC 5 AVX ”

Final Effects Complete 5 for AVX is an update to FEC 4 AVX. FEC 5 AVX adds new support for 16 bit-color processing, AVX 2 real-time (RT) filters, native on-screen controls, multi-processor acceleration, Universal Binary support on Macintosh, and several new wipe transition filters. Hundreds of factory-installed presets provide quick starting points for new effects.

FEC 5 AVX is fully compatible with FEC 5 AE for Adobe After Effects and FEC 5 FxPlug for Apple Final Cut Studio. Individual filter presets can be saved and loaded across all NLEs and platforms for seamless, open-architecture workflow.

New FEC 5 AVX filters include:

• Blur Dissolve: organic blur transition with apply modes and glows
• Lens Wipe: zoom in with a lens effect
• Rain Wipe: transitions using rain drops to wipe image
• Griddler Wipe: zoom in with a griddler effect
• Pin Wipe: ctransition with a 4 corner pin effect
• Slant Wipe: transition with a slant effect
• Spherize Wipe: spherize and undistort to complete transition

FEC 5 AVX Workflow Highlights

• Host Support: Avid Xpress Pro, Avid Media Composer, Avid Symphony, Avid NewsCutter.
• Universal Binary: supports Intel and PowerPC Macintosh computers
• Supports Avid's Advanced Keyframing Mode
• EZ Parameter display mode: view most commonly used parameters
• Smart Parameter mode: view modified parameters only
• Multi-processor acceleration boosts production speed
• Boris Motion Tracker and PixelChooser borrowed from BCC allow users to selectively apply filters to specific areas of the image, greatly extending the compositing power of Avid editors.
• Multi-processor acceleration boosts production speed
• New FEC Native Parameter UI sports new control groups, contextual controls, on-screen widgets, custom controls and many other improvements. All parameter options are now readily available as native parameters without a need to open modal dialog windows.
• Load and Save Presets feature allows users to exchange effects on all supported hosts on Windows or Macintosh.
• The built-in Electronic Help system provides comprehensive information to maximize productivity.

Pricing and Availability

FEC 5 AVX is available today through the Boris FX worldwide reseller channel and direct from www.borisfx.com for an MSRP of $895.00 new or an upgrade price of $295.00 for existing FEC AVX users.

FEC 5 AVX is also available as part of the Boris Box Set which includes all Boris products for an MSRP of $1995.

For more information, please visit the Boris FX web site at www.borisfx.com. Please contact Ryan Wood at ryanw@zazilmediagroup.com for FEC 5 AVX imagery or a press review kit.

About Boris FX
Founded in 1995 in Boston MA, Boris FX is the leading developer of integrated graphics and effects technology, delivering 3D compositing and vector graphic products for the broadcast, post production, film and multi-media industries. Since the company's inception, Boris products have grown to serve over 200,000 artists worldwide. A great part of its success lies in the ability to tightly integrate and leverage technologies through strong partnerships with industry-leading manufacturers including Adobe®, Apple®, Autodesk®, Avid®, Eyeon®, Grass Valley, Matrox®, Media 100®, Sony Pictures Digital®, and Ulead®. For more information, visit www.borisfx.com.

Press Contact
Ryan Wood
Zazil Media Group
(p) 617.817.6595
ryanw@zazilmediagroup.com