Boris Continuum Complete 5.0 for AE Ships

Support for Adobe CS 3.0, Custom On-screen Controls, Heads Up Display and Innovative, Accelerated Filters

Marlborough MA - Boris FX, the leading developer of integrated effects technology for video and film, announced that Boris Continuum Complete 5.0 for AE (BCC 5.0 for AE) is now shipping. Supporting Adobe products since 1995, the new Boris release brings its 180 plus filter set to Adobe’s new Creative Suite 3.0 applications including the Intel-Mac versions of Adobe Premiere and After Effects; extending the effects creation workflow and capabilities with custom on-screen controls, Heads Up Display (HUD) and a slew of new innovative filters. “BCC 5.0 for AE is so packed with new features that I haven't even had time to go through even a quarter of the new tools,” comments Jean Hauptman, motion graphics designer and BCC beta tester. “ The new native BCC package both compliments and extends the Creative Suite 3.0 effects creation functionality with features such as Optical Flow, Open GL rendering, Film Process, Motion Key and Optical Stabilization.

“We have been developing our Boris effects plug-ins for Adobe video solutions for over a decade – starting with Adobe After Effects version 3.0. With the release of Adobe Creative Suite 3.0 and the next-generation After Effects and Adobe Premiere products – we took advantage of the new plug-in architecture to provide even deeper integration allowing us to deliver custom features ideal for the Adobe post process,” said Boris Yamnitsky, president and founder, Boris FX

New BCC 5.0 filter highlights;

• BCC UpRez is used for high-quality SD to HD conversions; BCC UpRez is designed to facilitate the resizing of image clips while minimizing the data loss that is usually associated with resizing media in a host. The BCC UpRez filter includes several high-end image processing algorithms to enhance the apparent sharpness and / or smoothness of the final result.
• BCC Pan and Zoom known as the “Ken Burns” effect; BCC Pan and Zoom provides users extensive controls for precise image scaling and re-sampling. Overall better workflow and image quality is achieved with special filter features such as the “watch folder”.
• BCC MatchMove based on the award-winning motion tracking technology in Boris Red, the new BCC MatchMove filter allows users to combine motion tracking with transformation/compositing of a layer. With the BCC MatchMove filter, users can lock the movement of one image clip to another image clip using the built-in motion tracking function. BCC MatchMove provides controls for DVE functions such as tumble, spin and rotate, as well as realistic lighting controls.
• BCC Led makes an image, clip or text element with alpha appear as though it was constructed out of an array of blinking or solid LED lights - similar to the display boards in sports stadiums. This filter is part of the new OGL category of filters in BCC that benefit from hardware acceleration to reduce render time.
• BCC Prism can be used to simulate the photographic effect of chromatic aberration in which a bad lens can generate prismatic color fringing along edges of high contrast within the image. This filter is also part of the new OGL category of filters in BCC, which benefit from hardware acceleration to reduce render time.
• BCC Scan Lines is another filter from the new BCC OGL category. This filter generates rolling RGB scanlines over the source image clip, emulating the effect of a computer monitor which was shot on video tape or film. The filter also includes a user controlled noise generator function for added realism.
• BCC Damaged TV a filter in the Open GL category; BCC Damaged TV is designed emulate the appearance of a CRT style television set that is receiving a bad antenna signal or is in need of repair, complete with gun offset, distorted edges, image roll, noise, scan lines, and interference lines, this powerful filter features both automatic and manual modes.
• BCC Turbulence generates auto-animated gel-like distortion fields in an image clip based on input from the built-in noise map and turbulence controls. This filter includes dozens of preset effect settings for accelerated effect production.
• BCC Noise Map 2 generates procedurally based, resolution independent, auto-animated image clips that are used for backdrops or as a mask track input for other image clips. Dozens of presets are included with this filter for producing complex animations quickly and easily.
• BCC Color Choker posterizes and blurs colors in an image clip. Colors in the clip to which the filter was applied can be attenuated or remapped individually or as an RGB group. Controls allow users to convert images to monochrome before applying a blur or choke for additional creative results.

Pricing and Availability

BCC 5.0 for AE is designed to support Adobe Creative Suite 3.0, Autodesk Combustion, Eyeon Digital Fusion, and Quantel xxx. BCC 5.0 for AE is available today through Boris FX worldwide reseller channel and direct through Boris FX web site at www.borisfx.com for an MSRP of $895.00 (new) , $299.00 (upgrade to BCC 5.0 for AE) and $495.00 (upgrade to BCC 5.0 for AE and BCC 5.0 for FxPlug). Special cost effective cross grade options are available for BCC AVX and BCC FxPlug products.

BCC 5.0 for AE no longer supports the Apple Professional Video applications that ship with the FxPlug architecture. These applications are supported by the new BCC 5.0 for FxPlug (shipped July 9th 2007). For more information, please visit the Boris FX web site at www.borisfx.com. Please contact Janice Dolan at janice@zazilmediagroup.com for BCC 5.0 for AE imagery..

About Boris FX
Founded in 1995 in Boston MA, Boris FX is the leading developer of integrated graphics and effects technology, delivering 3D compositing and vector graphic products for the broadcast, post production, film and multi-media industries. Since the company's inception, Boris products have grown to serve over 200,000 artists worldwide. A great part of its success lies in the ability to tightly integrate and leverage technologies through strong partnerships with industry-leading manufacturers including Adobe®, Apple®, Autodesk®, Avid®, Eyeon®, Grass Valley, Matrox®, Media 100®, Sony Pictures Digital®, and Ulead®. For more information, visit www.borisfx.com.

Press Contact
Janice Dolan
Zazil Media Group
(p) 617.817.6595
janice@zazilmediagroup.com